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Why did Nike want Michael Jordan to endorse its sneaker line ?

Sagot :

Answer:

hm...not sure, but here's what i found ^^

Explanation:

While Jordan liked Adidas, his agent, David Falk, wanted him to go with Nike. “Adidas was really dysfunctional by that time,” says Falk, who represented Jordan from 1984 to 2003. “And they had just told me, We’d love to have Jordan. We just can’t make a shoe work at this point in time.

“I wanted Michael to go with Nike because they were the upstart.”