What are the risks and benefits of implementing a penetration pricing policy as compared to a competitive pricing policy?

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07-03-2021
Business

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What are the risks and benefits of implementing a penetration pricing policy as compared to a competitive pricing policy?

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341778603 341778603 · Answer 1 · 2021-03-07T18:02:48-05:00

341778603 341778603

07-03-2021

Answer:

The risks of a penetration pricing policy is that you may lose money and never see a return on it. A benefit of the penetration pricing policy is that most the time you will pull people in with the low prices and most the time you will make back the money you invested.

Explanation:

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What are the risks and benefits of implementing a penetration pricing policy as compared to a competitive pricing policy?

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