Answer: Being a multicultural and multi-ethnic country, Nepal is largely seen as an ambivalent society regarding alcohol use. But with the passage of time, traditional sanctions and caste-bound restraints have disappeared. The use of alcohol and drugs affects all strata of society. The alcohol industry is powerful and enjoys a stronghold on the national economy generating one of the highest revenues. Alcohol policy favours the marketing of the product, and alcohol is available everywhere and to all age groups without any restriction. The easy access to and availability of alcohol have created an extremely conducive social environment, especially among the young, for people to begin drinking. The anti- alcohol movements started by women's groups resulting in dry-zones and prohibited areas, though enjoyed initial success, have not been sustainable due to market pressure and lack of legal standing.
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