Answer:
Option E: Lifestyle
Explanation:
Lifestyles
This is simply defined as methods or definite patterns of consumption showing forth /reflecting a person's choices of how one spends time and money.
Psychographics
This is the use of psychological, sociological and anthropological factors to show or discovered market segments. It answer the "why" they buy question. The four types of psychographic analysis includes lifestyle profile, product-specific profile, general lifestyle segmentation and product-specific segmentation.
Also, the six attributes that psychographics/lifestyle studies includes attitudes, values, activities and interests, demographics, media patterns and usage rates.