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Which of the following is NOT an identified criterion of a good brand name? Group of answer choices distinctive or unique easily pronounceable extendable all of the above

Sagot :

Answer: All of the above

Explanation:

Brand name refers to the brand element through which a customer can be able to identify and differentiate a particular product from the other products.

A good brand name should be unique, easy to pronounce, extendable, give an idea about the qualities and benefits of the product, capable of registration and legal protection, should not give a bad image etc.

Therefore, the correct option is "All of the above".