Despite aggressive campaigns to attract customers with lower mobile phone prices, Telenor- has
been losing large number of monthly subscribers. Management wants to know why so many
customers are leaving Telenor and what can be done to entice them back. Are customers
deserting because of poor customer services, uneven network coverage, or wireless service
charges? How can the company use information systems to help find the answer? What
management decisions could be made using information from these systems?

Question

03-07-2021
Business

Answered

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Despite aggressive campaigns to attract customers with lower mobile phone prices, Telenor- has
been losing large number of monthly subscribers. Management wants to know why so many
customers are leaving Telenor and what can be done to entice them back. Are customers
deserting because of poor customer services, uneven network coverage, or wireless service
charges? How can the company use information systems to help find the answer? What
management decisions could be made using information from these systems?

Sagot :

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