The digital media is more effective than television ads because the platform fosters communication between the user and company and also ensures immediate feedback.
Let understand that medium of Digital media includes social media, software, digital video, digital images, web pages, websites etc
The advert on digital media such as social media platforms is more effective over television ads because digital media fosters communication between the brand and consumer.
The advert on digital media also facilitates immediate feedback regarding the products advertised.
Therefore, the digital media is more effective than television ads because the platform fosters communication and ensures immediate feedback.
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