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If a seller can create switching costs for its product, then: ________________

a. customers will find it more costly to stay with the company than to switch to another seller.
b. it increases its costs by producing several versions of the product so customers can switch between versions.
c. it is difficult or costly for the seller to switch to producing a different product.
d. it is difficult or costly for customers to switch to another seller of the product.


Sagot :

It should be noted that if a seller can create switching costs for its product, in this case, B:it increases its costs by producing several versions of the product so customers can switch between versions.

Switching costs can be regarded as the costs that is been paid by a consumer due to switching of a brands or products.

Switching costs may comes in term of  monetary as well as effort-based cost.

We can conclude that if a seller can successfully create switching costs as regards her product, then it results to more gains.

Learn more about switching costs at:

https://brainly.com/question/13186211

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