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1. How should Dow Corning make good use of its two brands to grasp the China to maintain its long-term growth

Sagot :

The way Dow Corning has to use its brands to maintain long term growth would be to:

  • use its brands to provide value added service to its customers that are in China.
  • To engage in more innovation and product design that would keep customer interest.
  • Making sure that the brand is loyal to customers.
  • Continuous engagement in research.

What is the Dow Corning business?

This is a silicone technology based company that is interested in having a presence in China.

The market in China is a large market and the company through its product is able to supply raw materials to other diversifying businesses.

Read more on long term partnership here: https://brainly.com/question/26851003