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An ad for Bagels, Inc., attracts buyers who would otherwise have made purchases from Croissant Company. To bring a successful claim against Bagels, Inc., under the federal Lanham Act for false advertising, Croissant must establish that

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Under the federal Lanham Act for False Advertising, Croissant must establish that the ad was false or misleading and that shoppers were misled by the ad.

What is false advertising?

It corresponds to a situation where manufacturers and traders of goods and services offer non-existent or misleading offers to the consumer, with the objective of attracting him and obtaining profitable advantages, for example, through the tactic of bait and hidden information.

Therefore, there are laws that protect the consumer and combat the spread of misleading advertising, since when running an advertisement companies must follow certain legal rules.

Find out more about advertising here:

https://brainly.com/question/1658517

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