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Sagot :
When Southwest Airlines promotes its Rapid Rewards program to reward frequent flyers with benefits is describe as loyalty segmentation.
What is Loyalty Segmentation ?
loyalty segmentation can be regarded as the process of separating tasks and rewarding entities base on a particular criteria.
It is away to make the consumer feel appreciated for their patronage and to encourage them more.
Learn more about Loyalty Segmentation at;
https://brainly.com/question/7181203
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