At Westonci.ca, we connect you with the best answers from a community of experienced and knowledgeable individuals. Connect with a community of experts ready to provide precise solutions to your questions on our user-friendly Q&A platform. Experience the ease of finding precise answers to your questions from a knowledgeable community of experts.

What type of segmentation categorizes consumers on the basis of the outcomes they hope to derive from a product or service

Sagot :

The benefit segmentation categorizes consumers based on the outcomes they hope to derive from a product or service.

What is market segmentation?

Market Segmentation is the practice of dividing the target market into approachable groups.

The basic five forms of consumer market segmentation are demographic, geographic, psychographic, benefit and volume.

The type of segmentation that categorizes consumers based on the outcomes they hope to derive from a product or service is a benefit.

Learn more about market segmentation here:

https://brainly.com/question/14315539

#SPJ1