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A market that consists of all the individuals and organizations that want goods and services to use in producing other goods and services is called the:

Sagot :

A market that consists of all the individuals and organisations that want goods and services to use in producing other goods and services is called "business to business market".

What is business to business marketing?

Business-to-business (B2B) marketing refers to any approach or content used by one company to target and sell to another company. For instance, B2B marketing is frequently used by businesses that sell goods and  services to other businesses or organisations.

Key feature of B2B marketing are-

  • few consumers as a percentage of all consumers.
  • enormous orders.
  • It is possible to create a relationship between the customer and the seller.
  • Prospective clients are simple to identify and segment.
  • A purchase involves a larger number of people.

To know about how business marketing fundamentally differs from consumer marketing?, here

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