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From the picture below, the marketing vice president is interested in the revenue numbers broken down by month, division, customer demographics, sales office, product version, and plan. These are her business dimensions along which she wants to analyze her numbers.
Question: In the case of Marketing Manager and Financial controller, what are their business dimensions they analyze their numbers?

From The Picture Below The Marketing Vice President Is Interested In The Revenue Numbers Broken Down By Month Division Customer Demographics Sales Office Produc class=

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The business dimensions to be analyzes by the Marketing Manager and Financial controller includes:

  • profitability
  • liquidity
  • solvency
  • efficiency
  • valuation.

Who is a Marketing Manager & Financial controller?

Marketing Manager are those managers that specializes in the development of marketing strategies for their organizations while the Financial controller is a top-hierarchy manager that oversees and controls the firm's day-to-day financial operations.

The main role of the Marketing Manager is to promote the firm's business, product, service etc while the main role of the Financial controller is to records and manages the accounting function.

Read more about business dimensions

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