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Sagot :
From the consumer’s perspective, the elements of an IMC strategy can be viewed as being either Passive or interactive .
What are the elements of IMC?
the elements of an imc strategy can be viewed as being either.
6 Elements of Integrated Marketing Communications
- Advertising: Advertisement is any paid form of non personal communication about a brand, organization, product, service or idea identified by a sponsor. ...
- Sales Promotion: ...
- Personal Selling: ...
- Direct Marketing: ...
- Public Relations: ...
- Internet Marketing
What are the strategies of IMC?
The usual steps carried out in an IMC strategy include:
- Traditional and online earned media.
- Advertising.
- Online marketing including email marketing.
- Content marketing and social media marketing.
- Thought leadership.
- Industry/Brand specific strategies.
Learn more about IMC Strategies :
brainly.com/question/22768419
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