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A value web is a collection of independent firms that use information technology to coordinate their value chains to collectively produce a product or service for a market. A value web is a group of separate businesses that work together to coordinate their value chains through information technology in order to generate goods or services for a market.
Compared to the conventional value chain, it is less linear and more customer-driven. Value chain analysis is a technique for assessing each activity in a market value chain to identify areas for improvement. You are prompted to think about how each phase adds or subtracts value.
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