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Sagot :
Pricing is considered as one of the most important criteria for online shoppers while making their inal purchase decision
What is Pricing?
Pricing is the process by which a company determines the price at which it will offer its products and services, and it may be part of the company's marketing strategy.
Pricing criteria indicate client or deal characteristics. Price administrators define the pricing criteria that will be used to determine their company's pricing strategy. When you define the pricing segments and pricing strategies, you utilize the values for the pricing criterion.
It is possible to barter. Buyers must decide whether the utility received from the transaction is worth the loss of purchasing power. In an open market economy, price symbolizes the worth of a good/service among potential purchasers and ensures competition among sellers.
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