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Since individual firms cannot perform all marketing functions, _____ often play a role in the exchange process.

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jayilych4real

Since individual firms cannot perform all marketing functions, nonprofits often play a role in the exchange process.

What is Marketing?

This refers to the creation of awareness for a business that promotes it to potential customers to buy and bring in profit,

Hence, we can see that Since individual firms cannot perform all marketing functions, nonprofits often play a role in the exchange process as this helps them to execute some functions for the firms.

There is the use of nonprofits to help individual firms to perform some marketing functions as they help the firms to perform some of their functions of calling attention of buyers to the products and shares available

Read more about marketing here:

https://brainly.com/question/25754149

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