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a major advantage of licensing is multiple choice these arrangements almost always lead to a joint venture. very little cost to the licensor. the bulk of the revenues gained by the licensee come back to the licensor. your company name does not need to be associated with the product in a foreign country.

Sagot :

A major advantage of licensing is very little cost to the licensor.

A license is respectable permission or permit to do, use, or own something. A license is granted by way of a celebration to any other birthday party as an element of a settlement between the one's events. In the case of a license issued by means of a central authority, the license is acquired by using making use of it.

Licensing includes obtaining permission from an organization (licensor) to fabricate and sell one or more of its products within a described market location. The business enterprise that obtains those rights (the licensee) normally agrees to pay a royalty rate to the authentic proprietor.

In business, licensing is a contractual settlement between business entities in which one employer leases its highbrow property (IP) to some other business enterprise under unique terms and situations.

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