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while blank establishes a firm's mission and objectives, the marketing department supports the goals by helping to provide satisfying products.

Sagot :

Answer: management

Explanation:

While management establishes a firm's mission and objectives, the marketing department supports the goals by helping to provide satisfying products.

A firm's management clearly defines the vision and mission of the firm, Here, the managers of the firm set strategic objectives that are aligned with the company's long-term goals.

Whereas the marketing department, with an effective marketing strategy defines the overall direction and goals for the firm's marketing. Thus, this strategy will articulate how will a firm going to deliver the products or services in ways that will satisfy their customers.

Hence, management of a firm must define and communicate a clear strategy.

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