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Nielsen gathers consumer insights through a variety of ways, including consumer tracking and panels. which type of research is nielsen engaged in during these examples?

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Parrain

The type of data that Nielsen gathers means that the research that is gathered is online marketing research.

What research does Nielsen gather?

The use of consumer tracking and panels having online because consumer panels are located online on websites and social media.

This means that the way that Nielsen goes about gathering its data is by copying online marketing research which calls for the usage of consumer discussions on panels online.

Options for this question include:

  • Online marketing research
  • Telephone surveys
  • Focus groups
  • Mail questionnaires
  • Causal research

Find out more on online marketing research at https://brainly.com/question/17031526

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