Westonci.ca is the ultimate Q&A platform, offering detailed and reliable answers from a knowledgeable community. Explore a wealth of knowledge from professionals across different disciplines on our comprehensive platform. Discover in-depth answers to your questions from a wide network of professionals on our user-friendly Q&A platform.

charlotte wants to learn as much as possible about a potential customer, so she is reviewing the customer's account history, identifying the customer's needs and determining who the key decision makers are in the firm. these activities would take place in which step of the personal-selling process?