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catherine heads the corporate communications department at a multinational company. the company is planning on updating its website, and catherine insists on creating an online pressroom on the site. how does an online pressroom benefit the company?

Sagot :

Edz0zz

An online pressroom can help a company get media attention and build brand awareness.

Benefits of Online Pressroom to Companies

Online pressroom, also called online newsroom, is a simple webpage or website whose purpose is to feature all of company press releases and company news in one place.

An online pressroom, unlike actual media coverage, is where a company completely controls its own narrative and decide what to make public. Also, it is a go-to place for all journalists, influencers, potential and existing customers, or even the employees who want to see what the company has been up to.

The greatest pressroom function has to do with getting media attention. Not only that, but also building brand awareness in the process.

Learn more about online newsroom here: https://brainly.com/question/27995731

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