The school store has purchased 72 T-shirts and 72 pairs of
boxer shorts with the school's mascot and name on them.
The cost was $5.75 each. The school store would like a total
gross profit of $600, assuming all 144 items sell at that price.

Create a table that shows:

1. Choose two possible retail prices
2. calculate the unit dollar markup and markup percentage
based on the retail price for each
3. compare each price's profitability by calculating the
gross profit for each, assuming all items sell
4. based on everything you know about cost-, demand-,
and competition oriented pricing strategies, settle on a
realistic price for the new items
5. provide rationale for your answer