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When canada dry first introduced wink soda in the 1960s, it used the slogan, "join the cola dropouts. " the purpose of this advertising campaign was most likely to:.

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“Join the cola dropouts” was the tagline used by Canada Dry when it first debuted Wink Soda in the 1960s. This advertising campaign's goal was to persuade people who would most likely test a new product.

Because Wink soda was a new offering from Canada Dry, it required a memorable tagline to raise awareness and entice consumers to sample the product. Customers were persuaded by the tagline "Join the cola dropouts" that Wink soda was different from cola and should be tried.

Marketing activities help find new consumers and increase brand awareness. It also helps build your reputation, attract customers, and inform your target market of your latest products and services. Therefore, they are very important for all companies.

To learn more about advertising campaigns

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