Welcome to Westonci.ca, where you can find answers to all your questions from a community of experienced professionals. Experience the ease of finding quick and accurate answers to your questions from professionals on our platform. Our platform offers a seamless experience for finding reliable answers from a network of knowledgeable professionals.

Author Idris Mootee described the "4 Cs of Marketing" that are needed to achieve maximum positive differentiation over the competition in meeting customer needs. Which one of the following is NOT included in the 4?
a. competitor targets
b. competitive advantage
c. customer targets
d. customer opinion