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Cameron's manager and mentor, Oliva, is helping Cameron develop his first business plan. Oliva said, "One of the most powerful tools that you can use in developing a strategic plan for your business is to analyze the external environment and your internal resources. I will help you formulate this strategy by using a technique called

a. SWOT analysis."
b. the BCG matrix."
c. diversification."
d. benchmarking."
e. vertical integration,"

Sagot :

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