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Which statement best describes the bullwhip effect?
a. The bullwhip effect occurs when each company in the supply chain purchases extra inventory based upon another company's expected demand.
b. The bullwhip effect occurs when companies use cross selling techniques.
c. The bullwhip effect occurs when manufacturers are not happy with their suppliers.
d. The bullwhip effect occurs when customers are not happy with the products that they purchase.

Sagot :

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