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VF Corporation, maker of North Face and other popular "lifestyle" apparel brands, split itself into two separate organizations in order to
a. assess the need to diversify into other industries.
b. maximize the competitive advantage potential of cross-business strategic fit among the company's various business units.
c. tighten the strategic fits among its present business lineup.
d. determine the degree of risk involved with each business unit.
e. determine what the corporate parent's priorities should be in allocating resources to its various businesses.

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