Professional services marketing is a marketing discipline that provides a theoretical foundation for self-marketing and personal branding. Which of the statements below is NOT applicable to the "physical evidence" component of the 7p Framework?
a. Demonstrated evidence" may include certifications, diplomas, or awards.
b. One should always present hard evidence ("artifacts") to prove their skills.
c. One needs to be a good team player.
d. A skillset is basically an intangible service, and therefore, needs tangible proof.

Question

17-07-2024
Business

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Professional services marketing is a marketing discipline that provides a theoretical foundation for self-marketing and personal branding. Which of the statements below is NOT applicable to the "physical evidence" component of the 7p Framework?
a. Demonstrated evidence" may include certifications, diplomas, or awards.
b. One should always present hard evidence ("artifacts") to prove their skills.
c. One needs to be a good team player.
d. A skillset is basically an intangible service, and therefore, needs tangible proof.

Sagot :

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