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ronald is dissatisfied with a product he has bought. what is the first decision ronald will make with regard to his dissatisfying situation? group of answer choices whether to complain to the store or to the manufacturer whether or not to stop buying that brand whether or not to take any external action whether or not to initiate legal action whether or not to complain to a government agency

Sagot :

Ronald being dissatisfied with a product he has bought the first decision he will make with regard to dissatisfying situation is whether or not to take any external action. Hence, option (c) will be the relevant option choice.

Give a brief account on problem recognition.

The first phase in the decision-making process for consumers is problem recognition, which occurs when they identify a need or desire that cannot be satisfied by any of the already offered goods or services. It begins when a client realizes they cannot meet their wants, either present or future, with the things they have on hand and begins to identify the gap that must now be filled with the purchase of a good or service. From the viewpoint of the client, it can also be described as the difference between the present situation and the ideal situation.

The process of problem identification is followed by information search, option appraisal, actual purchase, and post-purchase activities. The most crucial step in the decision-making process for consumers is problem recognition since at this stage, a person becomes a potential customer and can begin the process of purchasing a new good or service. Customers, businesses, manufacturers, and marketers all need to be aware of this. The problem statement of the customers is fundamental to the entire product lifecycle. The requirement for the product would vanish if the issues were to disappear.

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